Hollywood star Will Smith has launched his very own YouTube channel.
He follows a line of movie stars that have recentlly hopped over to the platform, including Amy Poehler and The Rock.
The 'Bright' actor has been documenting his press tour for the movie in a series of vlogs.
Smith can be seen documenting his daily activities, and also offers bitesize pieces of inspirational straight talk in other videos.
His channel sits at a fairly modest 162k subscribers so far, but we reckon that number will rise very quickly.
Smith isn't a stranger to the platform; he collaborated on a video over christmas with YouTube star Lilly 'IISuperwomanII' Singh. The video was a comedy skit that featured Lily teaching Will how to speak 'the language of the internet.
The channel has only been live for a month, but we're sure that Smith's candid, comedic persona will carry over to his YouTube channel and earn him a large audience.