YouTuber and musician Olajide 'KSI' Olatunji beat fellow YouTuber Logan Paul in a boxing match this weekend.
The fight took places on Saturday 9th November in Los Angeles. It followed their first fight resulting in a draw, which took place at Manchester Arena last August. Over 2.2 million people tuned in to watch the original brawl.
The second fight was broadcast live on Sky Sports, but countless other viewers managed to catch it on Twitch, where it was illegally broadcasted by some crafty individuals.
During their rematch, Olatunji won based on points, as Paul was also deducted points for striking his opponent while down. The end result saw two judges score the fight 57-54 and 56-55 in favour of Olatunji.
Paul originally challenged Olatunji after watching the British YouTuber be the victor of a fight with fellow creator Joe Weller, and believed that he could beat him. Paul is now the second combatant to lose against Olatunji.
ENOUGH IS ENOUGH
The first fight received criticism from audiences, with some speculating that the pair agreed upon a draw to extend the publicity of the match another year, allowing the duo to further capitalise from the feud.
This take is backed by the fact that the rematch fight was broadcast officially on Sky Sports as a pay-per-view, similar to wrestling events, or MMA fights. The first fight was streamed on YouTube where viewers could watch for free.
Despite losing, Paul still argued that he wasn't performing his best in an interview with BBC Beats, suggesting that he could have won if circumstances were different.
"That was the worst I've performed out of all the training sessions I've ever had, but you can hear my voice, I'm nasally, I'm sick, and I've been sneezing all day. I tried to ignore that, but it took 30-50 per cent out of me."
When asked if there would be a third fight, Logan Paul said to the BBC, "I'd love to fight KSI again - these are the best moments of my life. The more I practise the more I feel comfortable."
However, Olatunji, having proved that he was the better fighter after two fights, and after spending years on marketing and training, rejected a third fight.
"It's done. I'm on to the next thing," Olatunji concluded.