London based analytics and content distribution platform Kedoo Entertainment has launched an influencer marketplace.

The new hub, titled Buzzmarket, already has a database of 20,000 influencers and creators. Buzzmarket will offer brands the opportunity to connect with these key personalities directly and securely.

Additionally, Buzzmarket has a secure end-to-end transaction system that will hold a payment until a campaign has been completed. The full amount will only be released to the creator if the predicted traffic target is met, ensuring that brands are exchanging fair pay for fair work.

Safe marketing

”At Kedoo Entertainment we have long recognized the power of influencer campaigns and its vital role within a brand’s marketing strategy," Kedoo Entertainment CEO Nikoly Okorokov said.

"BuzzMarket takes the hard work out of identifying the best influencers for your brand while also allowing direct contact with vloggers so that expectations for the campaign can be laid out from the start. We predict that BuzzMarket will be a must-have for all marketers wishing to create genuine collaborations with influencers.”

Brands can check out Buzzmarket here.