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How Futureplay blew its brand marketing budget on influencers and what it learned

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How important is it to vet influencers before sending them a key for your game?

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It's now easier for users to stream games on Facebook

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Aug 12th - 13th 2021

Pocket Gamer LaunchPad #5 (Online)

Oct 26th - 28th 2021

Develop:Brighton 2021

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Str8UpJack

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Reed Scarfino

Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."

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game developers

How Futureplay blew its brand marketing budget on influencers and what it learned

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Pocket Gamer LaunchPad #5 (Online)

Develop:Brighton 2021

Latest User Comments

Facebook's new 'Level Up program' gives gaming creators new ways to build their brand

Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences

Streamer under investigation after reports of sexual harassment at Runefest 2018

Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."

“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity

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