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Takumi unveils new 'creator first' marketing division News Aug 27th, 2020

Takumi unveils new 'creator first' marketing division

The service will enable brands to work closer with influencers across major channels

How lockdown sparked a new wave of creativity in influencer marketing Interviews & Opinion Aug 25th, 2020

How lockdown sparked a new wave of creativity in influencer marketing

As COVID-19 restrictions shut down shoots around the world, the creativity and value in influencer content has soared, says Vamp’s Aaron Brooks

CreatorIQ raises $24m to fund software development News Jul 27th, 2020

CreatorIQ raises $24m to fund software development

The funding round was led with Kayne Partners Fund

GameInfluencer named in Red Herring top 100 European startups list News May 19th, 2020

GameInfluencer named in Red Herring top 100 European startups list

The company has been recognised in the list for its success in the influencer space

GamesBeat Summit 2020: The future of influencer marketing News Apr 30th, 2020

GamesBeat Summit 2020: The future of influencer marketing

A panel of influencer industry mavens got together to discuss where the trend is heading

Billion Dollar Boy launches influencer-powered production company News Apr 17th, 2020

Billion Dollar Boy launches influencer-powered production company

The company will utilise BDB's influencer roster to create high-quality content

Marketing agency Kaizen expands to offer influencer marketing services News Apr 1st, 2020

Marketing agency Kaizen expands to offer influencer marketing services

The company is moving to offer new services, including its own proprietary ‘True Engagement Score’

Takumi partners with More Media Sales to increase northern presence in UK News Mar 10th, 2020

Takumi partners with More Media Sales to increase northern presence in UK

The company hopes to expand its services across the north of the UK

CreatorIQ makes series of hires to fuel European expansion News Feb 26th, 2020

CreatorIQ makes series of hires to fuel European expansion

The company has made key hires in the UK, France and Germany

ASA revises influencer guidelines to further clarify what is and isn't an advert News Feb 7th, 2020

ASA revises influencer guidelines to further clarify what is and isn't an advert

The original guidelines dropped in September 2018

Caspar Lee on a decade of YouTube and the transition from consumer to business Influencer Icon Feb 3rd, 2020

Caspar Lee on a decade of YouTube and the transition from consumer to business

We chat to Caspar Lee about the last ten years of online video, plus his work with marketing company Influencer

French influencer marketing startup Hivency raises €4m News Jan 10th, 2020

French influencer marketing startup Hivency raises €4m

The funding will be used to drive the company's expansion

Don’t overlook over these influencer trends this Christmas Feature Dec 23rd, 2019

Don’t overlook over these influencer trends this Christmas

Influencer marketing is all about trust during the season of rampant consumerism

FTC releases new guidelines for influencer disclosure News Nov 11th, 2019

FTC releases new guidelines for influencer disclosure

Disclosure 101 contains rules and regulations for sponsored digital content

How mattress company Casper used influencer power to escape debt Feature Oct 16th, 2019

How mattress company Casper used influencer power to escape debt

We take a deep dive into the curious case of Casper mattresses

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