YOUR ESSENTIAL GUIDE TO THE BUSINESS OF INFLUENCER MARKETING

influencers

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The most unexpected influencer nichés we never could have predicted Feature

The most unexpected influencer nichés we never could have predicted

From millionaire kids to sparkly bin lids

YouTubers Chief Pat and CWA Mobile Gaming heading to Pocket Gamer Connects Digital #2 News

YouTubers Chief Pat and CWA Mobile Gaming heading to Pocket Gamer Connects Digital #2

Both creators will take part in a panel titled 'what influencers the influencers?'

Let’s talk about Mrs Hinch: an in-depth ‘cleanfluencer’ case study Feature

Let’s talk about Mrs Hinch: an in-depth ‘cleanfluencer’ case study

In a world that feels out of control, super-influencer Mrs Hinch delivers a much-needed tonic - cleaning

Learn more about influencers at Pocket Gamer Connects London's Influencer Insight track News

Learn more about influencers at Pocket Gamer Connects London's Influencer Insight track

PGC London returns to The Brewery in January for two days of bustling games industry business

How social influencers are impacting the gaming market Feature

How social influencers are impacting the gaming market

Sven Lubek, MD of WeQ Studios discusses influencer impact on the games space

Influencers are "talentless wannabes" - how do we fix this feeling? Feature

Influencers are "talentless wannabes" - how do we fix this feeling?

MSL's social and influencer planner Ed Brittain talks through how we can dodge the stigma of "influencer"

Tailify teams up with insurance market to create financial protection for influencers News

Tailify teams up with insurance market to create financial protection for influencers

The company has collaborated with Lloyd's of London to create bespoke insurance for social media influencers

New ESA plans nod towards a larger influencer presence at E3 2020 News

New ESA plans nod towards a larger influencer presence at E3 2020

The event hopes to rebrand as a “fan, media, and influencer festival”

The online fashion store making us question reality with AI influencers Feature

The online fashion store making us question reality with AI influencers

AI influencers are becoming a popular way for brands to create a reliable face, but where do they stack up against real people?

The Times unveils top 100 British influencers list, topped by the usual suspects News

The Times unveils top 100 British influencers list, topped by the usual suspects

PewDiePie, KSI and Saffron Barker were among the top 10

Follower fraud hits brands with annual costs of $1.3 billion News

Follower fraud hits brands with annual costs of $1.3 billion

A recent study concluded that 15 per cent of all influencer followers were fake

Influencers invited to Parliament to discuss body image and social media News

Influencers invited to Parliament to discuss body image and social media

A handful of British creators shared their views regarding pressure in media

Twitter unveils ArtHouse, a new intiative to connect brands and creators News

Twitter unveils ArtHouse, a new intiative to connect brands and creators

ArtHouse combines editing tools and digital marketing specialists to help brands optimise marketing

Instagram influencer lets his job-juggling mother pay for his holidays News

Instagram influencer lets his job-juggling mother pay for his holidays

Catalin Onc and his wife document their global travels on Instagram, and his mum pays for it

Senator demands FTC investigation into 'dangerous detox teas' peddled by social media influencers News

Senator demands FTC investigation into 'dangerous detox teas' peddled by social media influencers

Sen. Richard Blumenthal calls on FTC to investigate "false and misleading marketing practices "

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