Feature Aug 21st, 2019

How this Swedish tech brand made itself achingly Instagrammable

This tech retailer is an Instagram dream

• Instagram
• fashion

Feature Apr 30th, 2019

Ted to Toe in micro-influencers: Ted Baker's marketing success

Instagram has allowed us to create our own style shows. Today, peer recommendations are power.

• fashion
• Campaign
• Ted Baker

Feature Nov 5th, 2018

Six steps for approaching beauty and fashion influencers

Fashion influencers are leading the charge on Instagram, but how do you approach them? We've got you covered.

• Marketing
• Influencer
• fashion
• Tips
• beauty

News Sep 10th, 2018

Sales at Fashion outlet Revolve are primarily driven by influencers

The company says that almost 70 per cent of their sales are driven by influencers

• fashion
• influencers
• Sales
• Revolve

Job News Sep 5th, 2018

Snap bags former Vogue director to fill its first fashion editor position

Ex Vogue director Selby Drummond will fulfill the newly created role

• Snapchat
• fashion

Feature Apr 23rd, 2018

Report: Fashion marketing is turning away from celebrities and mega influencers

60 per cent of companies in the field expect to spend more of their budget on influencer marketing this year

• micro-influencers
• influencer marketing
• fashion

News Apr 18th, 2018

PopSugar apologises for influencer content theft ‘experiment’

Company CEO “feels terrible about how this made people feel”

• legal
• fashion

Feature Feb 1st, 2018

Blogging outside your niche: how Rock n Roll Bride is taking marketing to the next level

Kat Williams' fresh, unique rock n' roll aesthetic is making waves among a sea of tired blogs

• influencer marketing
• case study
• fashion

Campaign Dec 15th, 2017

Fashion influencers done right: The Pink Macaron & Hackett London

Luxury female bloggers pair up with British menswear brand in a smart Christmas-themed campaign.

• influencer marketing
• fashion