Marketing
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Feature
Marketing during uncertainty: consistent content during the Coronavirus downturn
The world is on lockdown, but your marketing doesn't have to be
Interviews & Opinion
Influencer marketing during Coronavirus: key trends and challenges
Cloutboost's Polina Haryacha discusses how the market has evolved during the pandemic
Feature
The 2020 social media dates every marketer and influencer should know
Want to capitalise on the important hashtags this year? We've got you
Feature
VidCon London 2020: how to make video content work across every screen
Ogilvy's Robert Davis discussed planning video content across multiple mediums
Feature
Money-saving influencer case study: Skint Dad & Chip
After a long January, money-saving is on everybody's minds, including influencers
Feature
Petco’s #BrighterTogether campaign is Christmas goals
We take one last look at Christmas marketing - with dogs, obviously
News
Almost half of marketers want total control over sponsored influencer posts, according to study
Takumi's latest study showed 45% of marketers want complete control of posts
Interviews & Opinion
Challenge your assumptions, influencer marketing doesn’t just connect with young audiences
News
TikTok introduces in-app purchasing under 'Hashtag Challenge' campaign
It allows creators to sell brands featured in their content through the 'Hashtag Challenge'
Latest User Comments
Facebook's new 'Level Up program' gives gaming creators new ways to build their brand
They might be making it easier for viewers to find game streams on FB but I don’t see much…
Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences
So basically a micro-influencer agency cherry picks a research study to benefit themselves…
Streamer under investigation after reports of sexual harassment at Runefest 2018
The comment from Jagex referred to "content creators" plural. So far, there are no references to…
Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
Witnessing the growth of the influencer marketing space surrounding video games has been an…