YOUR ESSENTIAL GUIDE TO THE BUSINESS OF INFLUENCER MARKETING

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Steel Media on the hunt for chicken dinners in SpecialEffect #ChickenForCharity PUBG tournament What can selfies can teach digital advertisers?Facebook introduces new creator management tools to help influencers and brands connect New YouTube tools allows brands to cater ads for specific audiences
Steel Media on the hunt for chicken dinners in SpecialEffect #ChickenForCharity PUBG tournament CHARITY CHICKEN

Steel Media on the hunt for chicken dinners in SpecialEffect #ChickenForCharity PUBG tournament

Come watch the Steel Media b2b team make fools of themselves this Friday

What can selfies can teach digital advertisers? SELFIE GAME

What can selfies can teach digital advertisers?

Vamp CEO Aaron Brooks on #worldselfieday and how the trend can influence the masses

Facebook introduces new creator management tools to help influencers and brands connect STRICTLY BUSINESS

Facebook introduces new creator management tools to help influencers and brands connect

The platform is making big moves in to the creator space

New YouTube tools allows brands to cater ads for specific audiences NEWTUBE

New YouTube tools allows brands to cater ads for specific audiences

Is being sold as a way in which to help avoid controversial creatives

Is Budweiser's huge World Cup Snapchat campaign a problem for the platform dominated by teenagers?

Is Budweiser's huge World Cup Snapchat campaign a problem for the platform dominated by teenagers?

Rooster Teeth announces guests for this year's RTX London expo

Rooster Teeth announces guests for this year's RTX London expo

Instagram launches new video app IGTV

Instagram launches new video app IGTV

Streamers can now use multiple extensions on Twitch broadcasts

Streamers can now use multiple extensions on Twitch broadcasts

Vidcon warns creators against hosting fan meetups

Vidcon warns creators against hosting fan meetups

Advertisers are beginning an influencer crackdown

Advertisers are beginning an influencer crackdown

GravityFed launches influencer marketing resource dedicated to outdoor lifestyles

GravityFed launches influencer marketing resource dedicated to outdoor lifestyles

Buzzoole teams up with Nielsen to provide new information on the true reach of influencers’ posts

Buzzoole teams up with Nielsen to provide new information on the true reach of influencers’ posts

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Hot topics

Interviews & opinion

What can selfies can teach digital advertisers? SELFIE GAME Jun 21st, 2018

What can selfies can teach digital advertisers?

Why Kwebbelkop is making the leap from creating videos to designing his own games KOP GAMES Jun 11th, 2018

Why Kwebbelkop is making the leap from creating videos to designing his own games

Next 10 Ventures CEO on crossing commerce, content and community to take creators to the next level BEN GRUBBS Jun 4th, 2018

Next 10 Ventures CEO on crossing commerce, content and community to take creators to the next level

Influencers offer the experiences that consumers crave INSTA SHOP Jun 1st, 2018

Influencers offer the experiences that consumers crave

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Data & Research

What’s the biggest mobile game on YouTube? Spoiler: it’s not Clash Royale RIP ROYALE Jun 6th, 2018

What’s the biggest mobile game on YouTube? Spoiler: it’s not Clash Royale

Over 80 per cent of battle royale players watch and engage with live streamers BR STATS Jun 4th, 2018

Over 80 per cent of battle royale players watch and engage with live streamers

Facebook interest continues to decline among teenagers DECLINE Jun 1st, 2018

Facebook interest continues to decline among teenagers

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Regulars

Viral Visionaries: Does Snapchat still have worth as an influencer marketing platform? Viral Visionaries Jun 8th, 2018

Viral Visionaries: Does Snapchat still have worth as an influencer marketing platform?

7 Cherry Pick Talent founder Britt Bagnall on knowing your message, taking risks and thinking outside the box Interviews & Opinion May 29th, 2018

Cherry Pick Talent founder Britt Bagnall on knowing your message, taking risks and thinking outside the box

Yogscast's Hannah Rutherford on how 'being funny' is not the key component to killer content Influencer Icon May 22nd, 2018

Yogscast's Hannah Rutherford on how 'being funny' is not the key component to killer content

Speedy: “I’m forever grateful that there’s people who go out of their way just to say hello to me” Interview Mar 29th, 2018

Speedy: “I’m forever grateful that there’s people who go out of their way just to say hello to me”

Profiles

PG Connects San Francisco speaker spotlight: Zorka.Mobi's Dmitry Liapin on dealing with influencers SPEAKER SPOTLIGHT May 10th, 2018

PG Connects San Francisco speaker spotlight: Zorka.Mobi's Dmitry Liapin on dealing with influencers

Maverick Media: "The best part of utilising the influencer space is the direct line of communication to your target audience" MEET THE MAVERICKS Feb 23rd, 2018

Maverick Media: "The best part of utilising the influencer space is the direct line of communication to your target audience"

InfluencerUpdate.biz launch partner spotlight: GameInfluencer INFLUENTIAL PARTNER Nov 7th, 2017

InfluencerUpdate.biz launch partner spotlight: GameInfluencer

InfluencerUpdate.biz launch partner spotlight: Matchmade MATCHED UP Nov 6th, 2017

InfluencerUpdate.biz launch partner spotlight: Matchmade

InfluencerUpdate.biz launch partner spotlight: Spartan Elite ELITE PARTNER Nov 3rd, 2017

InfluencerUpdate.biz launch partner spotlight: Spartan Elite

Roadblocks and Roadhogs: The Rise of Overwatch Central OVERWATCH CENTRAL INTERVIEW Nov 2nd, 2017

Roadblocks and Roadhogs: The Rise of Overwatch Central

Job News

Paula Kaplan returns to Viacom to head up digital talent and development VIABLE, VIACOM Apr 27th, 2018

Paula Kaplan returns to Viacom to head up digital talent and development

Dead Good PR brings in new media and influencer consultant JOBS NEWS Apr 20th, 2018

Dead Good PR brings in new media and influencer consultant

Ex-Fullscreen senior director Nina Kammer joins livestreaming platform Mobcrush JOBS NEWS Apr 19th, 2018

Ex-Fullscreen senior director Nina Kammer joins livestreaming platform Mobcrush

Snapchat struggles leave staff worried for jobs, report claims ABOUT TO SNAP? Apr 13th, 2018

Snapchat struggles leave staff worried for jobs, report claims

Campaigns

Influencers AzzyLand, Bart Baker, Chad Wild Clay and more star in Squad Rivals mobile game HANG WITH THE SQUAD Jun 14th, 2018

Influencers AzzyLand, Bart Baker, Chad Wild Clay and more star in Squad Rivals mobile game

Rovio and Everton kick off new YouTube series with influencer Tekkerz Kid for World Cup TEKKERZ Jun 8th, 2018

Rovio and Everton kick off new YouTube series with influencer Tekkerz Kid for World Cup

Goodgame set for Big Farm: Mobile Harvest influencer campaign with Bibi’s Beauty Palace BIG MARKETING Jun 1st, 2018

Goodgame set for Big Farm: Mobile Harvest influencer campaign with Bibi’s Beauty Palace

Social casino dev KamaGames partners up with Yogscast Poker Nights ROYAL FLUSH Jun 1st, 2018

Social casino dev KamaGames partners up with Yogscast Poker Nights

Events News

Vidcon warns creators against hosting fan meetups VidCon 2018 Jun 20th, 2018

Vidcon warns creators against hosting fan meetups

Summer in the City releases new wave of special guests - here's who is attending so far Summer In The City 2018 Mar 19th, 2018

Summer in the City releases new wave of special guests - here's who is attending so far

Zorka.Mobi on why proper campaign management is key to influencer marketing White Nights Prague 2018 Feb 15th, 2018

Zorka.Mobi on why proper campaign management is key to influencer marketing

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