Crafting a career in game development and tech for 30 years, kelly has worked on some of the world’s most famous franchises. Working at the topflight of video games has presented an increasing demand for understanding the gamification of concepts in other verticals from fashion to entertainment.
She loves pushing technology to its emergent edge through education, sustainability, and imagination. Kelly works around these verticals to educate, produce and develop the growth of new technologies in a changing world from the metaverse and nft to hardware and trust.
Kelly has worked on a wide range of games: including the tomb raider series, transformers and candy crush; she has worked with adidas, fila, puma and on various lvmh projects including the first nft handbag and more recently was the technical co-founder of the world’s first metaverse for children: aequaland. In october 2021 kelly produced the first standard for nfts in luxury and art. Kelly lives to bring imagination and creativity to technology.
Her book from pixels to portals: exploring the future of the metaverse through the evolution of video games was released in november 2023 and nominated for the british business book awards in 2024.
