CRISIS MANAGEMENT Apr 4th, 2019

When an influencer turns infamous - crisis management strategies for brands

Digital law specialist Brian Sommer discusses how companies can mitigate damage when influencer marketing turn sour

• influencer marketing
• brand safety
• Management
• Sephora

TIK TOK FINE Mar 12th, 2019

Time ran out for TikTok: why the social networking app got clocked with a record-setting $5.7 million FTC penalty

Last month, social networking app Musical.ly, now known as TikTok, agreed to settle and pay a $5.7 million fine to the United States government.

• FTC
• TikTok
• law
• settlement