Influencer marketing Platform CreatorIQ has made a series of new hires across Europe as part of a new growth strategy. 

The company has hired three new sales directors to work across offices in the UK, France and Germany. CreatorIQ also opened its EMEA HQ in London last year. 

Nicolas Audry joins the company as sales director France and brings experience in supporting major retail companies with digital transformation. Gary Squires joins as Sales Director UK and brings over 13 years experience working with digital marketing companies. Natalie Crippen is CreatorIQ's new manager of customer success, and Dr Matthias Göllner joins the team as sales director DACH.

Last year, CreatorIQ saw a $12 million investment from TVC Capital and Unilever Ventures. Airbnb, Disney, Mattel and Ralph Lauren are among the companies that CreatorIQ has partnered with in order to deliver creator-focused campaigns.

"Following the investment received last year, expanding our offering into Europe was a key part of our global growth strategy," commented CreatorIQ MD EMEA Kam Zulawski.

"We have a market-leading, competitive proposition, that enables brands to track and drive their relationships with influencers and engage with customers. The new hires ensure that CreatorIQ continues to have the perfect combination of innovative technology and forward-thinking people to support our rapid growth.”