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Influencer marketing firm Matchmade scores $1.73 million in funding to grow business
Global Founders Capital, London Venture Capital, and Reaktor Ventures all chip in
MZ recruits influencer and model Alexis Ren as the face of Final Fantasy XV: A New Empire ad campaign
Follows in the footsteps of Kate Upton, Mariah Carey and Arnold Schwarzenegger
When working with influencers “it’s all about the engagement”
Devcom panel discusses why influencer marketing isn't just about as wide a reach as possible
Cloud gaming service Hatch heads into Finland beta
On-demand games let users play titles without downloading them
Game Insight on how it's turning viewers into players with Guns of Boom
CEO Anatolijs Ropotovs offers advice for making a streamable game
Line's mobile puzzler Disney Tsum Tsum racks up $1 billion in lifetime revenue
Former Gaikai boss David Perry named CEO of Instagram influencer marketing start-up
GoVyrl aims to connect influencers and companies for marketing campaigns