Alfie Deyes launches talent management company off the back of leaving Gleam

Alfie Deyes launches talent management company off the back of leaving Gleam

Popular internet personality Alfie Deyes has announced his own talent company - PointlessBlog Limited.

Deyes will affectly take control of his own brand deals and management with the company, as well as offering his services to creators looking for help.

The YouTube creator was previously signed to YouTube management company Gleam, alongisde the likes of Josh Pieters, Megan Ellaby and Zoella. He left Gleam in November last year, and began tweeting out hints that he'd be starting a new company.

Gleam in your eye

Deyes released a video last month detailing his decision to leave Gleam, and said that he was looking to pump the recouped expenses in to founding his own business.

“I am loving this new way of working super closely with my favorite brands,” Deyes said in a statement.

“Only so much of a relationship can be built over phone calls and emails. But now, anyone who wants to work with me can come to our new office and sit down with me and the team. I’m all about building strong, long-lasting relationships with both individuals and brands. This is what my new team is all about.”

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Danielle Partis is editor of and former editor of She was named Journalist of the Year at the MCV Women in Games Awards 2019, as well as in the MCV 30 under 30 2020. Prior to Steel Media, she wrote about music and games at Team Rock.


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