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The BBC is bringing the first non-US news show to Facebook Watch

The BBC is bringing the first non-US news show to Facebook Watch

Facebook Watch is about to host its first funded programme made outside of the US.

The BBC has revealed a new weekly show titled 'Cut Through The Noise', and it'll be broadcast through Facebook Watch later in the year.

The platform's new entertainment hub rolled out globally at the beginning of September, but has only featured American media outlets so far. These include ABC News, Fox News and CNN.

Watch creates a personalised feed to present videos across entertainment, sport, news and other sectors.

It also lets users put together a Watchlist where they can keep track of content creators and other pages that post videos to the social network.

Big news

“We’re excited to be working with Facebook on this show,” said Jim Egan, CEO of BBC Global News.

“Social media is an important source of news and information for many Americans, so we are always looking for new ways of bringing our audiences high-quality, nonpartisan news coverage they can trust from around the world.”

Facebook's head of global news partnerships Campbell Brown added: “earlier this year we made a commitment to show news that is trustworthy, informative, and local on Facebook. As a part of that commitment, we are creating a dedicated section within Watch for news shows produced exclusively for Facebook by news publishers, and they will receive marketing support in News Feed."


Influencer Editor

Danielle Partis is Editor of InfluencerUpdate.biz. She was previously the lead content creator for TeamRock Games, as well as contributing to outlets such as Metal Hammer, both online and in-print. Prior to that, Danielle worked as a freelance PR consultant and freelance journalist for a number of outlets.

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