GameInfluencer named in Red Herring top 100 European startups list

GameInfluencer named in Red Herring top 100 European startups list

German influencer marketing startup GameInfluencer has been listed among Red Herring's top 100 European startups in 2020. 

Red Herring collates the most innovative and exciting startup companies across Europe, Asia and the US, and analyses them using a broad set of criteria including social contribution, growth rate and branding. 

“In 2020, selecting the top achievers was by no means a small feat,” said Alex Vieux, publisher and CEO of Red Herring.

“In fact, we had the toughest time in years because so many entrepreneurs had crossed significant milestones so early in the European tech ecosystem. But after much thought, rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across Europe to the Top 100 Winners.

"We believe GameInfluencer embodies the vision, drive and innovation that define a successful entrepreneurial venture. GameInfluencer should be proud of its accomplishment, as the competition was very strong.”

GameInfluencer co-founder and president Georg Broxtermann adds: I am very proud of what the team has achieved in recent years and how we have continuously developed our services. I want to particularly thank our numerous clients who have been loyal to us over so many years,"

"We are confident about the future in the gaming influencer marketing space and want to continue to play a key role in creative campaigns and talent management.”

Earlier this year, GameInfluencer named David An as its new CEO, who previously held the role of managing director Korea and VP of business development at Aeria Games. 


Danielle Partis is editor of and former editor of She was named Journalist of the Year at the MCV Women in Games Awards 2019, as well as in the MCV 30 under 30 2020. Prior to Steel Media, she wrote about music and games at Team Rock.