News Aug 7th, 2019

Follower fraud hits brands with annual costs of $1.3 billion

A recent study concluded that 15 per cent of all influencer followers were fake

• influencers
• Fraud
• followers

News Oct 11th, 2018

Influencer marketing platform Takumi will no longer use follower counts as a measure of success

The platform thinks impressions are more vital

• Takumi
• influencer marketing
• followers