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Ninja loses 40,000 Twitch subs after two days off at E3

Ninja loses 40,000 Twitch subs after two days off at E3

While we've seen Ninja out and about at E3 doing various bits and pieces, his fan base has not taken kindly to his short break in streaming.

Over the past two days, Ninja has lost 40,000 Twitch subscribers after taking some time off to attend E3. 

It's not exactly been a quiet holiday for the Fortnite star - he's been appearing regularly on YouTube's Live at E3 showcase, as well as winning the Fortnite Pro-AM tournament and donating the $1m dollar prizepool to charity. 

The streamer's numbers have dropped rapidly since last month. According to TwitchTracker, Ninja has dropped from 188k subs in May to 40k in June, which is almost a 78 per cent drop in subscribers and revenue. 

I'll be back

Ninja tweeted yesterday to inform his fan base he'll be back on the streaming grind from Wednesday. 

While the streamer is in a blessed position to take the financial hit, 40,000 subs at Twitch's mininum price of $4.99 per sub is a net loss of around $200k. That is a lot of money to lose in just two days, and it really highlights the pressures that come with full-time streaming.

However, Twitch Prime subs do not automatically renew like regular subs, and so it could be that a lot of folk are waiting for his return before choosing to renew their subscription. 

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Influencer Editor

Danielle Partis is Editor of InfluencerUpdate.biz. She was previously the lead content creator for TeamRock Games, as well as contributing to outlets such as Metal Hammer, both online and in-print. Prior to that, Danielle worked as a freelance PR consultant and freelance journalist for a number of outlets.

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