Digital marketplace Fiverr has unveiled a new store dedicated to influencer marketing efforts.
Fiverr, which launched in 2010, gives freelancers an opportunity to advertise their skills to a broad range of customers. Popular categories include translation, graphic design, writing and social media promotion.
The new Influencer Store is Fiverrr's 5th industry store, running alongside the company's gaming, e-commerce, architecture and politics stores. It'll provide influencers with a range of professional services to build and maintain their brands.
"Businesses of all sizes and sectors use Fiverr. They all love our friction-free. e-commerce experience of buying digital services in just one click and in under 15 minutes instead of the 30 days it takes just to find and hire a freelancer elsewhere,” said Fiverr CEO Micha Kaufman.
"With the addition of new vertical stores, we are expanding our platform to a new group of customers from new industries. For many of these customers, Fiverr is an extension of their teams, allowing them to flexibly add capabilities to get projects done quickly, cost-effectively and transparently."
The Influencer Store is separated into four sub-sections which each serve a specific platform. The four sub-stores are focused on websites and blogs, YouTube, Instagram and Facebook.
Each sub-store contains a number of services relevant to each platform. For example, the YouTube section has freelancers offering thumbnail design, subtitle additions and captions. Whereas the Instagram sub-store offers tools such as Story highlight designs, cover icons and photo editing. The store offers services across 300 different categories.
Fiverr is based in Israel, but its community of freelancers spans over 160 countries. The company also listed on the New York Stock Exchange in June 2019.