Staff Profile
-
Email Address
Articles by Nina Cresswell
All articles written by Nina Cresswell
Feature
May 30th, 2019
Case study: how Daniel Wellington is still top of the influencer marketing game
The watch brand is the most mentioned company on Instagram. Here's why.
Feature
Apr 30th, 2019
Ted to Toe in micro-influencers: Ted Baker's marketing success
Instagram has allowed us to create our own style shows. Today, peer recommendations are power.
Interview
Apr 11th, 2019
How this influencer agency gets e-commerce brands seen beyond Amazon
Stack Influence is one of the first influencer agencies catering to established Amazon brands.
Special Report
Mar 29th, 2019
Lessons from Lush: five marketing tips from the cosmetics champion
We've compiled five top tips to keep your marketing fresh and bubbly
Feature
Mar 27th, 2019
Five marketing tools to help grow your Instagram in 2019
Instagram has over a million users worldwide. A marketer's paradise. Here's how to work it.
Feature
Mar 21st, 2019
What is TikTok? A marketer’s guide to the new kid on the block
You've seen the adverts, and now its time to learn why TikTok is taking the youth by storm.
Feature
Dec 17th, 2018
How to market during the season of rampant marketing
Christmas should be - and could be - the most wonderful time of the year for sales
Campaign
Dec 6th, 2018
How to sell luxury bags in minutes: Mr Bags and Givenchy
How a Chinese social media star sold out a luxury product line in minutes
Feature
Nov 22nd, 2018
How brands can break into the Chinese market using key opinion leaders
The Chinese influencer market can provide huge opportunities, if you know how to break into it
Feature
May 30th, 2019
Case study: how Daniel Wellington is still top of the influencer marketing game
The watch brand is the most mentioned company on Instagram. Here's why.
Feature
Apr 30th, 2019
Ted to Toe in micro-influencers: Ted Baker's marketing success
Instagram has allowed us to create our own style shows. Today, peer recommendations are power.
Interview
Apr 11th, 2019
How this influencer agency gets e-commerce brands seen beyond Amazon
Stack Influence is one of the first influencer agencies catering to established Amazon brands.
Special Report
Mar 29th, 2019
Lessons from Lush: five marketing tips from the cosmetics champion
We've compiled five top tips to keep your marketing fresh and bubbly
Feature
Mar 27th, 2019
Five marketing tools to help grow your Instagram in 2019
Instagram has over a million users worldwide. A marketer's paradise. Here's how to work it.
Feature
Mar 21st, 2019
What is TikTok? A marketer’s guide to the new kid on the block
You've seen the adverts, and now its time to learn why TikTok is taking the youth by storm.
Feature
Dec 17th, 2018
How to market during the season of rampant marketing
Christmas should be - and could be - the most wonderful time of the year for sales
Campaign
Dec 6th, 2018
How to sell luxury bags in minutes: Mr Bags and Givenchy
How a Chinese social media star sold out a luxury product line in minutes
Feature
Nov 22nd, 2018
How brands can break into the Chinese market using key opinion leaders
The Chinese influencer market can provide huge opportunities, if you know how to break into it
Top Stories
News
Jun 13th, 2019
YouTuber Roxxsaurus unveils new make-up palettes in collobaration with Revolution
Events
| Women in Games Awards | Jun 28th | |
| Develop:Brighton 2019 | Europe | Jul 9th |
| DELF 2019 Main Forum | Asia | Jul 16th |
| Pocket Gamer Connects Hong Kong 2019 | Asia | Jul 17th |
| Blockchain Gamer Connects Hong Kong 2019 | Asia | Jul 17th |
| The Very Big Indie Pitch at Pocket Gamer Connects Hong Kong 2019 | Asia | Jul 17th |
| Summer in the City 2019 | Europe | Aug 9th |
| Devcom 2019 | Europe | Aug 18th |
Latest User Comments
Facebook's new 'Level Up program' gives gaming creators new ways to build their brand
They might be making it easier for viewers to find game streams on FB but I don’t see much…
Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences
So basically a micro-influencer agency cherry picks a research study to benefit themselves…
Streamer under investigation after reports of sexual harassment at Runefest 2018
The comment from Jagex referred to "content creators" plural. So far, there are no references to…
Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
Witnessing the growth of the influencer marketing space surrounding video games has been an…