influencer marketing
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Challenge your assumptions, influencer marketing doesn’t just connect with young audiences

TRIBE: "influencers provide marketers with dexterity and choice. It's highly advantageous in the world of speed and personalisation"
We spoke with TRIBE CEO Anthony Svirskis about the platform's goals and successes

Why Corsair teamed up with Sideqik to launch its very own influencer community
We spoke with Sideqik CEO Jeremy Haile about the making of Corsair's in-house streaming program

Night Media's Reed Duchscher on how boutique management and in-house marketing is the way to influencer success in 2019

Fourth Floor Creative: "influence is the byproduct of what creators do, not the purpose of it"

8 predictions on how influencer marketing will develop in 2019
Billion Dollar Boy CEO Edward East offers thoughts on how the space will evolve this year

Marketers, stop trying to influence influencers
Influencers are not a new concept, particularly for marketers

The future of influencer marketing
Vamp co-founder Aaron Brooks take a look at where influencer marketing will be in 2020

Latest User Comments
Facebook's new 'Level Up program' gives gaming creators new ways to build their brand
They might be making it easier for viewers to find game streams on FB but I don’t see much…
Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences
So basically a micro-influencer agency cherry picks a research study to benefit themselves…
Streamer under investigation after reports of sexual harassment at Runefest 2018
The comment from Jagex referred to "content creators" plural. So far, there are no references to…
Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
Witnessing the growth of the influencer marketing space surrounding video games has been an…