Interviews & Opinion Aug 5th, 2020

Influencer marketing during Coronavirus: key trends and challenges

Cloutboost's Polina Haryacha discusses how the market has evolved during the pandemic

• Marketing
• Influencer
• coronavirus

Feature Apr 1st, 2020

Why influencers are best placed to promote COVID-19 safety

As the world continues to deal with the COVID-19 outbreak, influencers swapping #ootd post for collaborations with the World Health Organisation

• Influencer
• coronavirus

Interview Jun 6th, 2019

How What’s Good Games’ no-nonsense attitude has helped to harbour a positive community

"We pride ourselves on our positive community because we are very strict about cracking down on people"

• YouTube
• Influencer
• video games
• communities

Feature Sep 11th, 2018

OPINION: Influencing the negative

Since Keith Weed of Unilever’s comments in Cannes earlier this year, influencer marketing has come in for criticism from many observers. Mark Wright, CRO at Influencer, explains why much of this is unfair.

• Marketing
• Influencer

Feature Jul 5th, 2018

CEO of Sportstar Influencer on the rising demand for influencer targeting services

Influencer Update caught up with Oliver Morrison, the creator of Sportstar Influencer

• Influencer
• sportstar

Interview Mar 29th, 2018

Speedy: “I’m forever grateful that there’s people who go out of their way just to say hello to me”

Adam Pelka's channel is on the rise, we catch up with the YouTuber on life as a content creator

• YouTube
• Influencer
• Rising Star