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Hour-long videos could soon be coming to Instagram

Hour-long videos could soon be coming to Instagram

Long form videos could soon appear on Instagram, according to The Wall Street Journal.

The Facebook owned social platform can currently only host videos up to a minute long, unless a user is livestreaming.

According to WSJ, Insta has been in talks with content creators and publishers about the possibility of long form videos finding a home on the platform.

WSJ wrote that Instagram is "preparing to launch a new feature that will include long-form video" and that if and when the features launches, it will do so "within the Instagram app". 

While nothing official has been announced just yet, Facebook has been putting a lot of time in to curating a better experience for creators and influencers. It's also been quietly working on it's own influencer platform.

All of this together could be a set of moves to turn Instagram in to alternative platform for content creators to thrive.

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Editor

Danielle Partis is editor of PocketGamer.biz and former editor of InfluencerUpdate.biz. She was named Journalist of the Year at the MCV Women in Games Awards 2019, as well as in the MCV 30 under 30 2020. Prior to Steel Media, she wrote about music and games at Team Rock.

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