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Hot Five: European Union passes Article 13, Squad Streams and Influencer Marketing Awards

Hot Five: European Union passes Article 13, Squad Streams and Influencer Marketing Awards

To help you keep on top of a busy news cycle and the latest hot topics in influencer marketing, each week we round up the five biggest stories on InfluencerUpdate.biz.

Want to check out the biggest news across the games industry in the last week? Check out our games industry roundup with articles on blockchain, PC and mobile games.

Hot five

37 per cent of global mobile web traffic comes from YouTube alone

A fresh report from Sandvine has suggested that YouTube is responsible for 37 per cent of mobile web traffic worldwide, followed by Facebook and Snapchat.

European Parliament votes to pass Article 13

The European Parliament has voted in favour of Article 13 with a majority of 348 votes to 274.

Article 13, full title 'The European Union Directive on Copyright in the Digital Single Market', is an agreement that requires social platforms such as YouTube and Facebook to take responsibility for copyrighted material.

Instagram hashtag #ad usage rose by 42 per cent in 2018

Research from influencer marketing platform Buzzoole has revealed that the use of #ad grew a total of 42 per cent in 2018 on Instagram. Influencer posts on the 'Gram grew by over a million in 2018, with over 2.6 million posts recorded.

Twitch reveals Squad Stream feature that allows multiple creators to broadcast together

Twitch has announced Squad Stream, a new tool that allows up to four streamers to showcase their broadcasts in one place.

Influencer Marketing Awards 2019 winners revealed

Last week saw the first ever Influencer Marketing Awards, celebrating some of the best talent in the industry. Over 270 professionals attended the inaugural event with 23 awards being handed out across different categories.


Editor

Danielle Partis is editor of PocketGamer.biz and former editor of InfluencerUpdate.biz. She was named Journalist of the Year at the MCV Women in Games Awards 2019, as well as in the MCV 30 under 30 2020. Prior to Steel Media, she wrote about music and games at Team Rock.