To help you keep on top of a busy news cycle and the latest hot topics in influencer marketing, each week we round up the five biggest stories on InfluencerUpdate.biz.
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Hot five
37 per cent of global mobile web traffic comes from YouTube alone
A fresh report from Sandvine has suggested that YouTube is responsible for 37 per cent of mobile web traffic worldwide, followed by Facebook and Snapchat.
European Parliament votes to pass Article 13
The European Parliament has voted in favour of Article 13 with a majority of 348 votes to 274.
Article 13, full title 'The European Union Directive on Copyright in the Digital Single Market', is an agreement that requires social platforms such as YouTube and Facebook to take responsibility for copyrighted material.
Instagram hashtag #ad usage rose by 42 per cent in 2018
Research from influencer marketing platform Buzzoole has revealed that the use of #ad grew a total of 42 per cent in 2018 on Instagram. Influencer posts on the 'Gram grew by over a million in 2018, with over 2.6 million posts recorded.
Twitch reveals Squad Stream feature that allows multiple creators to broadcast together
Twitch has announced Squad Stream, a new tool that allows up to four streamers to showcase their broadcasts in one place.
Influencer Marketing Awards 2019 winners revealed
Last week saw the first ever Influencer Marketing Awards, celebrating some of the best talent in the industry. Over 270 professionals attended the inaugural event with 23 awards being handed out across different categories.