Instagram could be planning to hide 'likes' in a new design

Instagram could be planning to hide 'likes' in a new design

Instagramis testing a small change to its design, one which will have a big impact on how content is displayed.

The design change was noticed by Jane Manchun Wong, a reverse-engineering expert that is known to spot new features and changes on social media platforms early.

Wong was able to obtain screenshots after taking a look at the code for Instagram on Android. She provided screenshots to TechCrunch following her discovery.

Instagram apparently wants its users to focus on what you are sharing, not the response to it. The company addressed Wong's findings in a statement to Techcrunch.

Just enjoy yourself

“We want your followers to focus on what you share, not how many likes your posts get. During this test, only the person who shares a post will see the total number of likes it gets," Instagram said.

“We’re not testing this at the moment, but exploring ways to reduce pressure on Instagram is something we’re always thinking about.”

These changes could specifically impact how influencers use and grow with the platform. Many Insta' stars' profiles are built on the number of followers they have.

Instagram also confirmed that the change is not yet out for the public. Other features reported to be made alongside this include video calling, soundtracks for Stories, and time well spent on the dashboard.

It’s unknown if or when these changes might go into effect publically for all users, but the ramifications of these changes could be massive in the way we use Instagram going forward.

Staff Writer