Fraud
Article Types
- All [7]
- Interviews & Opinion [1]
- Viral Visionaries [1]
- News [5]
News
Aug 7th, 2019
Follower fraud hits brands with annual costs of $1.3 billion
A recent study concluded that 15 per cent of all influencer followers were fake
News
May 16th, 2019
Philip Morris suspends influencer marketing efforts following shady practices
Company has been caught out using young influencers to promote their products
1