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Marketing during uncertainty: consistent content during the Coronavirus downturn Feature Sep 1st, 2020

Marketing during uncertainty: consistent content during the Coronavirus downturn

The world is on lockdown, but your marketing doesn't have to be

The 2020 social media dates every marketer and influencer should know Feature Mar 3rd, 2020

The 2020 social media dates every marketer and influencer should know

Want to capitalise on the important hashtags this year? We've got you

VidCon London 2020: how to make video content work across every screen Feature Feb 20th, 2020

VidCon London 2020: how to make video content work across every screen

Ogilvy's Robert Davis discussed planning video content across multiple mediums

Money-saving influencer case study: Skint Dad & Chip Feature Feb 10th, 2020

Money-saving influencer case study: Skint Dad & Chip

After a long January, money-saving is on everybody's minds, including influencers

Petco’s #BrighterTogether campaign is Christmas goals Feature Jan 2nd, 2020

Petco’s #BrighterTogether campaign is Christmas goals

We take one last look at Christmas marketing - with dogs, obviously

Rich Keith: "stop talking to influencers and start talking to creators" Feature Nov 1st, 2019

Rich Keith: "stop talking to influencers and start talking to creators"

Fourth Floor Creative CEO Rich Keith discusses how to approach creators to get the best possible content

Influencers are "talentless wannabes" - how do we fix this feeling? Feature Oct 30th, 2019

Influencers are "talentless wannabes" - how do we fix this feeling?

MSL's social and influencer planner Ed Brittain talks through how we can dodge the stigma of "influencer"

How Futureplay blew its brand marketing budget on influencers and what it learned Feature Aug 29th, 2019

How Futureplay blew its brand marketing budget on influencers and what it learned

It failed miserably. So we donated $10k to charity instead

7 quick steps to nailing your Instagram captions Feature Jul 11th, 2019

7 quick steps to nailing your Instagram captions

A handful of quick steps to maximise engagement with words on the photo-centric platform

Nano-influencers: the next big, little thing? Feature May 24th, 2019

Nano-influencers: the next big, little thing?

Vamp's Aaron Brooks discusses the rise of nano-influencers and their impact on the marketing industry

Five marketing tools to help grow your Instagram in 2019 Feature Mar 27th, 2019

Five marketing tools to help grow your Instagram in 2019

Instagram has over a million users worldwide. A marketer's paradise. Here's how to work it.

What is TikTok? A marketer’s guide to the new kid on the block Feature Mar 21st, 2019

What is TikTok? A marketer’s guide to the new kid on the block

You've seen the adverts, and now its time to learn why TikTok is taking the youth by storm.

Case study: How Wish's #TimeOnYourHands campaign hooked the discount shopper Feature Mar 7th, 2019

Case study: How Wish's #TimeOnYourHands campaign hooked the discount shopper

We take a look at the first global influencer campaign from shopping app Wish and how it set out to raise brand awareness

Influencer CEO: "Changing our focus to engagement metrics may be the best way to stamp out influencer fraud" Feature Mar 6th, 2019

Influencer CEO: "Changing our focus to engagement metrics may be the best way to stamp out influencer fraud"

We chat to Influencer CEO Ben Jeffries about the rise of Influencer, and the company's plans heading into its fourth year.

A newbie's guide to Instagram business: five things you need to know Feature Feb 28th, 2019

A newbie's guide to Instagram business: five things you need to know

Whether you’re a brick-and-mortar business, small agency or a solo freelancer wanting a little recognition, there’s an audience on Instagram ready for you

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