LUSH MARKETING Mar 29th, 2019

Lessons from Lush: five marketing tips from the cosmetics champion

We've compiled five top tips to keep your marketing fresh and bubbly

• influencer marketing
• Lush

TIK TOK FINE Mar 12th, 2019

Time ran out for TikTok: why the social networking app got clocked with a record-setting $5.7 million FTC penalty

Last month, social networking app Musical.ly, now known as TikTok, agreed to settle and pay a $5.7 million fine to the United States government.

• FTC
• TikTok
• law
• settlement

EBAY INFLUENCE Oct 30th, 2018

eBay spawns a new brand of 'seller' influencers

We take a look at how the online marketplace is utilising the power of influencers

• Marketing
• influencers
• eBay

RISKY BUSINESS Oct 26th, 2018

Video Advertising Bureau dubs marketing on YouTube "risky business"

61 per cent of recent content reportedly contained "negative sentiment"

• YouTube
• advertising
• Video
• VAB

INFLUENCER GUIDE Oct 11th, 2018

ASA Influencer Guide: Everything content creators need to know

A condensed guide of rules and information from the newly updated Influencer Guide to advertising

• ASA
• influencer marketing
• disclosure
• Brands
• #ad
• working with brands
• CMA

MIGHT NO7 Mar 7th, 2018

Results-driven beauty blogging: No7’s most powerful influencer campaign yet

A rundown of No.7s huge influencer campaign and the results it provided

• No7

CELLING SHORT? Dec 12th, 2017

What’s happening to Supercell’s games on YouTube?

Is the gaming giant starting to stumble?

• YouTube
• Gaming
• Supercell
• Clash Royale

NETCUBED Nov 15th, 2017

The NerdCubed Netflix Experiment

YouTuber Dan Hardcastle uploaded 21 episodes of a letsplay in one go. But, why?

• YouTube
• Netflix
• NerdCubed

CASE STUDY Nov 9th, 2017

Kids influencer Emily Tube works with Jakks on Disney campaign

3m views in two weeks for YouTube video promoting new range of products

• YouTube
• Jakks
• toys
• Disney
• Emily Tube
• case study