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- Viral Visionaries [1]
- Special Report [1]
- News [19]
News
YouTube has released a video builder to help brands create easy adverts
The builder comes with a host of layouts and tools to craft simple ads
News
Snapchat introduces dynamic ads that generate real-time adverts from brands
The ads showcase products from a catalogue and will update to reflect sales and deals
News
Snap Games, Audience Network and Snap Kit: All the big announcements from Snapchat's first Partner Summit
News
ASA experiment exposes five gambling firms guilty of targeting online ads at under 18s
Organisation simulates online profiles of children to expose rule breakers
Special Report
Video Advertising Bureau dubs marketing on YouTube "risky business"
61 per cent of recent content reportedly contained "negative sentiment"
News
Lawsuit claims Facebook knowingly inflated the importance of video for over a year
Misreported video view led numerous media outlets to lay off writers and pivot to video
News
Kinder banned from YouTube for advertising junk food to kids
Children's treat manufacturer under fire for aiming their marketing at children
News
Facebook tackles discriminatory ads by removing racial and religious filters
Housing companies were found filtering their ads to exclude certain ethnicities
News
Blockchain item trading "five-to-ten times" more profitable than advertising for streamers, says WAX
President Malcolm CasSelle reckons decentralised trading could be lucrative for influencers
News
Sky says YouTube has still not done enough to ensure brand safety
“Understanding the effectiveness and efficiency of advertising has become more difficult”
News
Premium YouTube TV content will become part of Google's ad network
The move is intended to put advertisers on the platform at ease
Top Stories
Events
| Pocket Gamer LaunchPad #5 (Online) | Aug 12th | |
| Develop:Brighton 2021 | Europe | Oct 26th |
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Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
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