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Premium YouTube TV content will become part of Google's ad network News Apr 30th, 2018

Premium YouTube TV content will become part of Google's ad network

The move is intended to put advertisers on the platform at ease

Procter & Gamble lifts YouTube ad ban News Apr 23rd, 2018

Procter & Gamble lifts YouTube ad ban

Although it will only advertise on videos it has vetted and approved

YouTube is still running ads on extremist channels News Apr 20th, 2018

YouTube is still running ads on extremist channels

Channels promoting white nationalism, Nazism and paedophilia are being monetised

Captain Morgan rum kills Snapchat ad campaign for good News Apr 17th, 2018

Captain Morgan rum kills Snapchat ad campaign for good

“Unfortunately due to data inaccuracies and things like that it wasn’t feasible for us to work with them anymore”

Targeted ads hit as Facebook cuts ties with data brokers News Mar 29th, 2018

Targeted ads hit as Facebook cuts ties with data brokers

“While this is common industry practice, we believe this step, winding down over the next six months, will help improve people’s privacy”

50,000 YouTube channels in trouble after another ad-purge News Nov 28th, 2017

50,000 YouTube channels in trouble after another ad-purge

The video platform has killed adverts on 2 MILLION videos after finding them placed next to offensive and predatory content.

Snapchat launches new ad formats including promoted stories News Nov 27th, 2017

Snapchat launches new ad formats including promoted stories

Game of Thrones first to benefit from the new options, but will it affect influencers?

Viral Visionaries: How will changes to FTC guidelines affect Influencer Marketing, for better or worse? Viral Visionaries Nov 24th, 2017

Viral Visionaries: How will changes to FTC guidelines affect Influencer Marketing, for better or worse?

FTC updates guidelines to encourage sponsorship disclosure

Facebook tests separate news feeds for personal and public posts News Nov 2nd, 2017

Facebook tests separate news feeds for personal and public posts

Six-country experiment could have big implications for influencers if expanded

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