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Articles by Ben Parfitt
All articles written by Ben Parfitt
News
Unilever slaps ban on influencers who buy followers
“We need to take urgent action to rebuild trust before it’s gone forever”
News
Twitch partners concerned about growing affiliate perks
“I think things like sub badges should be a partner perk. It gives them something to work for”
News
Bauer Media launches new influencer network
Magazine, music and TV giant makes big push into influencer marketing
News
ASA slams YouTube for running horror movie ad on kids videos
Trailer for horror movie Insidious was running before Frozen songs
News
Instagram could hit one billion users this year
2018 could be a milestone year for Facebook's service, raking in revenues of $9 billion
News
US podcast ad revenues hit a record high in 2017
So much for podcasts dying out and video being the be all and end all
News
YouTube angers Ulster Unionists by pulling band parade videos
Platform insists it “does not permit content that promotes ‘proscribed terror organisations’”
News
Facebook is looking to hire ‘news credibility specialists’
Company wants humans to replace the algorithms that replaced humans
News
Unilever slaps ban on influencers who buy followers
“We need to take urgent action to rebuild trust before it’s gone forever”
News
Twitch partners concerned about growing affiliate perks
“I think things like sub badges should be a partner perk. It gives them something to work for”
News
Bauer Media launches new influencer network
Magazine, music and TV giant makes big push into influencer marketing
News
ASA slams YouTube for running horror movie ad on kids videos
Trailer for horror movie Insidious was running before Frozen songs
News
Instagram could hit one billion users this year
2018 could be a milestone year for Facebook's service, raking in revenues of $9 billion
News
US podcast ad revenues hit a record high in 2017
So much for podcasts dying out and video being the be all and end all
News
YouTube angers Ulster Unionists by pulling band parade videos
Platform insists it “does not permit content that promotes ‘proscribed terror organisations’”
News
Facebook is looking to hire ‘news credibility specialists’
Company wants humans to replace the algorithms that replaced humans
Top Stories
Events
| Games Gathering 2021 Kiev | Nov 30th | |
| Pocket Gamer Xmas Mixer 2021 | Europe | Dec 7th |
| The Digital Entertainment Leadership Forum (DELF) 2021 | Asia | Dec 10th |
| The Digital Big Indie Pitch (PC+Console Edition) #11 (Online) | Dec 14th | |
| Pocket Gamer Connects London 2022 [LIVE!] | Europe | Jan 17th |
| The Very Big Indie Pitch (PC+Console Edition) at Pocket Gamer Connects London 2022 | Europe | Jan 17th |
| The Very Big Indie Pitch (Mobile Edition) at Pocket Gamer Connects London 2022 | Europe | Jan 18th |
| The Big Indie Awards 2021 (LIVE + Online) | Europe | Jan 18th |
Latest User Comments
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Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences
So basically a micro-influencer agency cherry picks a research study to benefit themselves…
Streamer under investigation after reports of sexual harassment at Runefest 2018
The comment from Jagex referred to "content creators" plural. So far, there are no references to…
Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
Witnessing the growth of the influencer marketing space surrounding video games has been an…