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Marketers can use tool to optimise install campaigns through Snap Ads, Lenses and Story Ads
The platform is working to expand its userbase
The platform's main demographic is teens and young aduults
Users need to simply take a photo of a desired product or its barcode and purchase it on Amazon
Mary Ritti has been with the company for over six years
Ex Vogue director Selby Drummond will fulfill the newly created role
Fanbytes offers key lessons on marketing your app
The $250m share acquirement comes as Snapchat daily users drop by 2 per cent
Stickers are like Twitch emotes but less good
Snapchat Storytellers could open a lot of doors for the company
UK LBGT news website has signed with Snap to bring a focus to the community
Remember Snapchat's p2p money function?
“It's the cutting edge of social media that has just taken over from the gramophone record”
One games publisher is said to be lined up already
“I’m at a point where if I am not able to monetise my content, I have to put my effort elsewhere”