influencer marketing
Article Types
- All [31]
- Data & Research [1]
- Infographic [1]
- Influencer Icon [2]
- Interview [2]
- Profile [2]
- Special Report [2]
- Job News [4]
- Campaign [5]
- Viral Visionaries [6]
- Interviews & Opinion [6]
News
Apr 10th, 2019
43% of influencers paid to do a sponsored video for a game will play it again for free
News
Apr 10th, 2019
The cost of running influencer marketing campaigns on streaming channels
A 24-hour campaign over 100 channels could cost around $60,000
Special Report
Mar 29th, 2019
Lessons from Lush: five marketing tips from the cosmetics champion
We've compiled five top tips to keep your marketing fresh and bubbly
News
Feb 27th, 2019
Brands are paying more for influencer marketing, but social stars are earning less
Feature
Feb 21st, 2019
Night Media's Reed Duchscher on how boutique management and in-house marketing is the way to influencer success in 2019
News
Feb 1st, 2019
Mavrck announces new forecasting capabilities for influencer marketing performance
News
Jan 30th, 2019
CMA releases new 'rules' regarding social media endorsements
The government body has released a full set of guidelines regarding endorsements, gifts and posts
News
Jan 29th, 2019
Marketing platform ZINE is improving influencer accountability
Verified Reach can track real influence and catch out fraudsters
Latest User Comments
Facebook's new 'Level Up program' gives gaming creators new ways to build their brand
They might be making it easier for viewers to find game streams on FB but I don’t see much…
Micro-influencers are generating seven times more engagement on Instagram compared to creators with larger audiences
So basically a micro-influencer agency cherry picks a research study to benefit themselves…
Streamer under investigation after reports of sexual harassment at Runefest 2018
The comment from Jagex referred to "content creators" plural. So far, there are no references to…
Blizzard's Saralyn Smith: "The power is with the influencers. We all know that. It's the age of influencers."
Some great points here by Saralyn…
“Streamers are the new heroes” Twitch’s Ethan Evans explains how streaming helps games find a new level of popularity
Witnessing the growth of the influencer marketing space surrounding video games has been an…